Hidden Rules of Class in the UK Essay Example | Topics and Well Written Essays - 250 words

Hidden Rules of Class in the UK - Essay Example I think a lot about these people who have money. In Cowley I see garbage everywhere and wild uncut grass growing in front of houses. And only bikes in the gardens, which I think this is an indication of less wealth. Doctors and lawyers and university teachers are given more status than unskilled laborers in the society. This difference in the social positions represents different levels of power, influence and money (Lucas, 2000, pp.95) The British society is often considered to be divided into three main groups of classes, namely, the Upper Class, the Middle Class and the Lower or Working Class. This is known as class system (Kendall, 2008, pp.219). The Upper Classes tends to consist of people with inherited wealth, and includes some of the oldest families, with many of them being titled aristocrats. The upper classes are not only defined by their title, but also by their education, and their pastimes which include the traditional and luxurious sporting life involving hunting, shooting and fishing, as well as a great deal of horse riding for both leisure and as a competitive pursuit. The middle Classes are the majority of the population of Britain today. They include industrialists, professionals, business people and shop owners. In the "Social structure of the United Kingdom" there is Received Pronunciation used by upper classes and upper middle classes people and there is Estuary English used by lower middle class British people (Marx, 2001, pp.85). Many people in Oxford colleges who speak with supposedly good pronunciation are members of upper

Toxic Epidermal Necrolysis Essay Example for Free

Toxic Epidermal Necrolysis Essay Toxic Epidermal Necrolysis can be a life threatening disease, which was first discovered in 1922 by pediatrician A.M. Stevens and S.C. Johnson. Toxic Epidermal Necrolysis, also referred to as TEN disease, is usually a result of a drug reaction. TEN disease is not just limited to any one part of the world or group of people, but reaches all corners of the world. TEN symptoms can start out as a simple cough, headache or a fever. At this point if it is TEN disease the following, symptoms can be a rash turning into blisters across the face and parts of the body. Treatments for those who survive are given in the hospital. At this point, your Doctor will have taken you off any medications that may be causing this infection. The frequency of Toxic Epidermal Necrolysis in the United States is estimated to be between 0.22-1.23 cases per 100,000 people per year. However, in HIV-positive people the rate of the disease increases to one case per thousand per year. Additionally, the rate of infection in Germany and France is reported to be between 1 to 1.9 cases per million people. The worldwide frequency of TEN is 0.4 to 1.3 cases per million annually. Regardless of world location, TEN can affect any age group, but it appears to be more frequent in people age 46 to 63 years old. TEN is more prevalent in the elderly population because they tend to use more medications, thus increasing the rate of infection. On the other hand, unlike the elderly, children tend to contract TEN by infection rather than medication reactions. Furthermore, the blood relatives of those who have been affected by TEN can be at a risk of developing the disorder because heredity is suspected in skin disorders caused by drug reactions. Therefore, blood relatives of the infected person must not use the medication that is thought to be the cause, and they should be cautious when using similar medications. The first step of treatment is to stop taking the medications that can bring on TEN. While this may help prevent further complications, treatment will be painful and take some time. One who is treating a patient with Toxic Epidermal Necrolysis main job is to keep infection down and to set up IVs for fluids and nutrition so that the body has the capability to start the healing process. As stated earlier, treatment may take some time so to keep the patient as comfortable as possible, pain medication such as morphine may be administered. Treatment for Toxic Epidermal Necrolysis is usually done in the ICU, and is referred to more as supportive care, which means the ICU unit tries to create a positive atmosphere for the body to fight and heal its self of this attack. In conclusion, Toxic Epidermal Necrolysis may not be one of the most common diseases out there, but it would behoove one to know the symptoms, such as a rash or blisters appearing or a persistent fever and possible blisters forming in the mouth and eyes. Many confuse this beginning outbreak as the flu. Therefore, if someone you know starts having a reaction that resembles TEN, then one should seek medical help before the body is plagued with an all-out reaction that resembles the blisters of a burn victim.

Essay on Search for Identity in Amy Tans The Joy Luck Club

Search for Identity in Joy Luck Club      Ã‚   Each person reaches a point in their life when they begin to search for their own, unique identity. In her novel, Joy Luck Club, Amy Tan follows Jing Mei on her search for her Chinese identity – an identity long neglected.    Four Chinese mothers have migrated to America. Each hope for their daughter’s success and pray that they will not experience the hardships faced in China. One mother, Suyuan, imparts her knowledge on her daughter through stories. The American culture influences her daughter, Jing Mei, to such a degree that it is hard for Jing Mei to understand her mother's culture and life lessons. Yet it is not until Jing Mei realizes that the key to understanding who her mother was and who she is lies in understanding her mother's life.    Jing Mei spends her American life trying to pull away from her Chinese heritage, and therefore also ends up pulling away from her mother. Jing Mei does not understand the culture and does not feel it is necessary to her life. When she grows up it is not "fashionable" to be called by your Chinese name (Tan 26). She doesn't use, understand, or remember the Chinese expressions her mother did, claiming she "can never remember things [she] didn't understand in the first place" (Tan 6). Jing Mei "begs" her mother "to buy [her] a transistor radio", but her mother refuses when she remembers something from her past, asking her daughter "Why do you think you are missing something you never had?" (Tan 13) Instead of viewing the situation from her mother's Chinese-influenced side, Jing Mei takes the juvenile American approach and "sulks in silence for an hour" (Tan 13). By ignoring her mom and her mom's advice, Jing Mei is also ignoring... ...Jing Mei realizes the part of her that is Chinese is her family. She must embrace the memory of her dead mother to grasp that part of her identity.    Works Cited and Consulted: Gates, David. Critical Extract. Asian-American Women Writers. Ed. Harold Bloom. Philadelphia: Chelsea House, 1997. 83-4. Heung, Marina. "Daughter-Text/Mother-Text: Matrilineage in Amy Tan's The Joy Luck Club." Feminist Studies (Fall 1993): 597-616. Huntley, E. D. Amy Tan: A Critical Companion. Westport: Greenwood P, 1998. Shear, Walter. "Generational differences and the diaspora in The Joy Luck Club." Women Writers. 34.3 (Spring 1993): 193 Tan, Amy. The Joy Luck Club. Vintage Contemporaries. New York: A Division of Random House, Inc., 1991.. Wong, Sau-ling Cynthia. Reading Asian American Literature: From Necessity to Extravagance. Princeton: Princeton UP, 1993

Exploration Of Social Issues In Once Upon A Time :: essays research papers fc

Once Upon a Social Issue Fairy tales have always been told to us as children; whether to comfort or entertain us, they always seem to be a part of most everyone’s childhood. When Nadine Gordimer was asked to write a children’s story, she replied with a short story titled â€Å"Once Upon A Time†. Although the title is characteristic of a fairy tale, she leads the tale to an ending that is anything other than â€Å"†¦happily ever after.† Gordimer distorts the fairy tale by dealing with certain issues rather than giving the reader the usual fairy tale characteristics. Three of the more significant issues Gordimer likes to deal with in her story are racial discrimination and prejudice, society’s insecurities, and the persuasive way fairy tales have with children.   Ã‚  Ã‚  Ã‚  Ã‚  Gordimer’s â€Å"Once Upon A Time† has the feeling of insecurity right away. In the first part of her story, Gordimer reminds us of our own insecurities. She brings up a familiar situation in which one is awakened by a bump in the night and cannot go back to sleep because of fear or their own insecurities. Gordimer writes, â€Å"I have no burglar bars, no gun under the pillow, but I have the same fears as people who do take these precautions...† So, to better convey this issue of society’s insecurities, she tells herself a bedtime story. In the story, there is a family who is living â€Å"†¦happily ever after†, yet is seems it is all that they can do to keep it that way. Rather than putting their insecurities aside and getting on with their lives, they feel that they must put their trust in security devices to protect their selves. For a short while, the family has a sense of security by posting a plaque stating â€Å"†™YOU HAVE BEEN WARNED† over the silhouette of a prospective intruder. After a short time the family’s psychological need for more security calls for a number of new security devices in order to sustain the top level of security. It is in the family’s pursuit of this â€Å"security† that they virtually imprison themselves. After the installation of burglar bars, Gordimer describes the view â€Å"from every window and door in the house where they were living happily ever after they now saw the trees and sky through bars.†   Ã‚  Ã‚  Ã‚  Ã‚  One of the less obvious issues lining â€Å"Once Upon A Time† is racial discrimination. Gordimer first suggestion that this suburb may be slightly racist is by stating that the plaque on their gate warning possible intruders didn’t designate black or white, therefore protesting too much the owner of the home not to be a racist.

Role of Marketing in the Non-Business Environment

October 2012 -Role of Marketing in the non-business environment since article â€Å"Broadening the Concept of Marketing† by Philip Kotler and Sidney J. Levy was published in 1969 — Written by Anthony Chi Yuen CHAN 1 Abstract Social economic development over the past 40 years has been drastic over the world. From 1970 to 2010, global GDP has grown over 20 times from 3,288 billion USD to 63,064 billion USDi. Government consumption expenditure per capita increased from 140 USD to 1,640 USD on global bases. In well developed countries and economic zone (like UKii and EU), ocial protection, general public services, health care, education, and national and public order and safety account for over 70% of government total spending. cause the increase of spending in the public sector? What had been changed to While large amount of money had been spent, what has changed in the public sector to ensure the effectiveness of spending? Private sector managerial techniques, practices a nd orientations, marketing strategies and dimensions helped shaping the evolution of public management to be more efficiently and effectively.The purpose of this paper is to state specific examples of the adaptation of marketing management strategies and tactics at the selected areas of public services. Particular case will illustrate how STP, 4P’s, and 3P’s adopted in the decision making process. Understanding the background of social evolution, we will examine how demographic and economic improvement has driven these marketing strategies in these civil services in Hong Kong over the past 40 years. IntroductionEvery organization, private sector or public services alike, depend greatly on marketing strategies and communication to promote their goods and services. Hong Kong Government has evolved its public communication from minimum interaction to highly involvement in planning, researching, consulting, implementing of the new regulations and policies. The objectives a re obvious, better execution, greater acceptance, less rebellious toward administrative power. After Second World War, Hong Kong was governed by British system.One will not be surprised to learn Hong Kong transformation from a small fishing village to a modern business and manufacturing city was greatly benefited by immigrating many British public services and social management policies and experiences. At the beginning of the colonial rule, many of the establishment and policies were implemented through a direct top down approach. British Government at the U. K. assigned Governor to Hong Kong to decide and implemented all policies across the society. Minimum communication was noted from the Government for promotion of new policies. ommunication. External limitation also put barriers to effective At the 1950’s social communication media was very limited. The lack of basic formal communication tools like newspaper and radio broadcasting was one of the challenges at the beginni ng. General population literacy was low also accounted for limitation of communication. As society improved, education level has risen, government new policies were demanded to be explained and rationalized before implementation. Modern government communications have to utilizing all available tradition and modern media. Advertising through multi-lingual newspaper, prime time television advertising at television, radio broadcasting with advertisement and commentary shows; public transportation exterior/interior advertising; mobile phone messaging; smart phone application; internet media (blogs; facebook; twitters; government web sites etc) are fully utilized to let government communication reaching complicated social segments. Likewise, the internet age of marketing communication channels also encouraged faster and direct general public feedback be reverted to the concerned government bodies.Privatization of some public services, like parks and garden management, public area hygiene , and airport security management of non-critical zone etc. , influenced the image of quality services. Service privatization also has a reverse influence back to Government to review marketing strategies. As a result, Hong Kong civil service activities are managed through a more business-like management structure, and commercial marketing strategy and tactics becoming more evidence. We will examine various examples of Government policies and activities where marketing management philosophies are adopted.Mandatory Provident Fund (MPF) – Marketing as strategy (STP) While social and economic development enriched, modern social needs becoming complicated, deeper to details, and towards long term stability. Majority of population has their basic humanity needs satisfied, the Government started to consider long term social protection. Mandatory Provident Fund (MPF) is designed for workforce to plan for retirement life. Before the implication of the MPF System, only about one-third of the Hong Kong workforce had some form retirement protection.From a marketing strategy point of view, MPF program identified the need for retirement saving for all workforces. Therefore, any employee, no matter full time or causal, at the age between 18 to 65 is included in the segment. The main target groups within this segment are those employee who has no experience nor has knowledge to establish his/her own retirement saving program with financial institutes. Therefore, it is required by law to join compulsory retirement saving plan for a minimum saving level per month. For employee who are not in the main target (i. e. apable and willing to contribute more than the minimum saving level), the MPF program has the flexibility to allow non-target group contributors to put extra money to the mandatory saving level. MPF is a financial saving services that position itself as mass population at a monthly affordable contribution rat e. There are similar retirement saving options offe red by other financial institutions, but most of them are not targeting mass market. A series of TV commercial were made and aired (for example http://www. youtube. com/watch? v=-DcC1pccSTM) for the promotion of MPF.In the video, it is clearly illustrated the segment, target, and position of this program. Intangible (services) vs Tangible (physical) – 4P’s : Products Public management is traditionally considered to be a service oriented sector, and therefore offering intangible products. Public security, national health, emergency assistance, education, 3 and legal justice, just to name a few, are critical services provided by public administrators. Public administration also provides tangible products such as subsided housing, government publication, municipal water supply, and land sale etc.Public Housing Strategy – 4P’s : Price Hong Kong Housing Society and Hong Kong Housing Authority offer government subsidized housing for particular population segmen t. Because of the complexity of housing demand and affordability, Government designed four major types of subsidized housing programs. All of these public and subsidized housing program are targeted to different user groups, and are positioned very differently. Each of the program also has different level of discount rate, either for sale or for rent, when compare with open market value. ange of restrictions and eligibility criteria. Users are generally subjected to a Each of the pricing structure is evaluated based on target group income and affordability. Market researches are done, and public hearing is held before program reveal to public. Public housing prices are designed to balance user affordability and at the same time protect open market housing prices stability. Below are the iii four main housing schemet :. ? Home Ownership Scheme estates are subsidized sale-to-public housing estates for low-income residents.They are usually built adjacent to or within Public Rental Hous ing and nearly identical in construction. They are managed by the Hong Kong Housing Authority and are earmarked for sale to low-income qualifiers at prices which are heavily discounted from market value, and the land value is similarly subsidized. The mortgage and resale of these units in the second-hand market are likewise restricted to eligible low-income residents. Within a public housing estate development, some blocks may be designated by the Authority exclusively for rental while others may be earmarked for sale. ?Tenants Purchase Scheme allows existing tenants in the rented public housing program to purchase their flats. The sale prices are set around 50% to 60% lower than the market prices of private flats due to subsidies and restriction on selling. ? Flat-for-Sale Scheme allows flats under the scheme for sale at concessionary price. ? Sandwich Class Housing Scheme estates were built for sale to lower-middle and middle-income residents, known as the sandwich class, who did not qualify for low-income public housing in the Home Ownership Scheme but still had trouble affording private housing.The quality and market positioning of Sandwich Class Housing were significantly higher than public housing estates and comparable to some middle-class private developments. These units were sold at levels that were slightly below market value and came with a five-year resale restriction. Land development as new source – 4P’s : Place Hong Kong has land size at 1,100 square kilometers, and population grown from four million in 4 1970 to 7. 2 million in 2010. That makes Hong Kong one of the most densely populated city in the world. Hong Kong Land Department holds one of the most scared resources, land.Urban development and local economic highly depend on availability of land sales. Therefore, promotion and marketing communication of land planning become increasingly important over years. Private sectors as well as general citizen concern about future new land supply as well as timeworn redevelopment zone. Land development as well as land source of land affects property prices, and the urbanization development planiv. One good recent example is the Geotechnical Engineering Department confirms the technical capability of underground land and cavern for new source of land.This marks a new era for the possible new â€Å"place† for future property market and industrial zone development. The GED makes use of short video to promote new land supply idea (see endnote’s hyper link)v. Crime prevention – 4P’s : Promotion Police force goals and objective have dramatically changed for the last four decades from mainly law enforcement operation to equally emphasizing the importance of crime prevention. Study have shown in different country that increase of police force does not necessary reverse proportion to the number of crime. i Therefore, a lot of marketing and promotion effort have been dedicated to home security d esign, drug abuse prevention, internet crime awareness, and police force recruitmentvii, proper automobile driving technique etc. As social and communication media develops and widened, communication channels broadened from traditional newspaper advertising to internet social platform such as police force websiteviii, facebook, youtube, tweeter, discussion forum, to personal contact like public relationship division within the police force.Public sector personal and organizational marketing – 3P’s : People After the transfer of sovereignty to People Republic of China, Hong Kong government organization and management became increasing transparent. Hong Kong resident has increasing interest of government departmental leadership, and government operation efficiency. Compare to forty years ago, when Hong Kong was still under British colonial rule, the Governor, Executive Council, Legislative Council, as well as most public politician were all appointed by the Government.De mocratic election slowly started in the 1980’s for local district representatives and a portion of Legislative Council. Personal marketing in the public services became more and more importantix. Two examples are the recent Legislative Council (LECO) Election, and Hong Kong Special Administration Region Chief Executive Election. LECO election is an open democratic election for all qualified citizen. Competitions are big between candidates, and are compared based on their experiences, past contribution to the society, and related political party’s reputation. Education system reform progress – 3P’s : Process While every spot light falls onto the people, in the public sector, the ultimate goal for a government is to implement set policies and procedures. Taking for example, the Education Department just recently introduced a new secondary and territorial school system in Hong Kong. The new system revised the seven years secondary schooling to six years, but extending the normal three years under graduate programmes to four years. New Product (Education System) Development Strategy was use. The education ureau made use of product development concept of idea generation, preliminary analysis, detail investigation and research, planning and development, communication, testing, implementation, and auditing cycle. x xi The result was a smoother implementation, better acceptance by education institutions, students, parents, and prevented political instability in case of adverse situation. Conclusion Social, economic, political, and education development evolves over time. Citizens are demanding more frequent, closer, deeper, and highly transparent participation in public administration.Therefore, non-business organization like public administration and political management spend more resources (time, man power, and money) at the early stage of new social policy development. Citizens are defined as customers or end user in the public administ ration model. Because of the rising demand by the customers for better involvement during the course of public administration, and, at the same time, administrators wants to have higher chance of success and sustainability of new policy, customers involvement of the early part of Stage-gate Processing becoming evident, which is in contrast with public policy development four decades ago.American Marketing Association (AMA) who defines â€Å"Marketing† for its members, have also renew the definition to suit with the ever changing environment. In the letter from Mike Lotti and Don Lehmann, Chairperson of the Board and Committee Chair of AMA, subjected New Definition of Marketing dated December 2007, Lotti and Lehmann said â€Å"(the new definition of) Marketing is regarded as an ‘activity’ instead of a ‘function’ and positions marketing as a broader activity in a company/organization, and not just a department.The new definition also positions marketi ng as providing long term value rather than narrowly as an exchange of money (short-term) for the benefit of the shareholder/organization. †xii European marketing community also published similar notion a few years earlier than its US counterpart, defining that â€Å"long-term customer relationships are considered as the cornerstone of marketing†xiii. This is in line with modern public administrators’ objective, that is to satisfy the needs of different segments and targets of citizens.It is worth to note that this paper is not to argue marketing management strategies, tactics, and concepts in public sector did not exist in Hong Kong at the early years. As a matter of the facts, in the 60s and 70s, Government have organized activities to understand customer (local residents) 6 needs related to long term social development plan and pre-execution hearing sessions with local leaders and legislators, but only at a lot less formal and structured as the society current ly established. In response to Levy and Kotler’s article, DavidJ.Luck had argued that marketing strategies and activities had been in used in various government activities before Kotler and Levy’s article was publishedxiv. When social, economic, and political reforms continue, society should expect to see marketing activities in non-business organization, particularly for public administration sector, to continue evolves alongside with modern marketing management methologies. i Ivan Kushnir’s Research Center, kushnirs. org rd ii UK Public Spending since 1963, Simon Rogers, 3 June 2012, guardian. o. uk iii Milestones: Hong Kong Housing Society Housing Price, Land Supply and Revenue from Land Sales, Raymond Y. C. Tse, 2012 v Enhanced use of underground space in Hong Kong, Geotechnical Engineering Department, http://www. youtube. com/watch? v=jZ_IX0KocNk&list=UUi4fX-nEJseYhlAuY4DJ0wQ&index=7&feature=pl cp vi Law Enforcement Marketing: Perceptions of a police force, Peter Bohan, 1987. vii Hong Kong Police: http://www. youtube. com/watch? v=ckDWtaWNHo0 viii Hong Kong Police: http://www. police. gov. hk/ppp_en/index. tml ix After ten years of transfer of sovereignty: political stability and reform in Hong Kong, Jermain T. M. Lam, 2008 x Stage-gate systems: a new tool for managing new products, Robert G. Cooper, 1990 xi Marketing in the public sector: Inappropriate or merely difficult? : Peter Graham, 2010 xii th AMA Definition of Marketing: Mike Lotti and Don Lehmann, December 17 , 2007 xiii Defining Marketing: A market-Oriented Approach: Christian Gronroos, 1989 xiv Broadening the Concept of Marketing. Too Far: David J. Luck, 1969 iv 7

Roseanne becomes a role model essays

Roseanne becomes a role model essays Its eight oclock in the evening, I have settled down on the couch to watch some primetime television. As I flip through the channels I realize how superficial and unrealistic the actresses truly are. I also began to notice one common thread between all of the women portrayed on television; most look like they just got done with a photo shoot for Cosmopolitan or Playboy. The men portrayed seem to be a little more realistic and down to earth. This brought out a startling realization that men can be just the guys next door; while women need to be drop dead gorgeous. The Roseanne sitcom is the only show that I can think of that didnt fit these generalizations. When looking back at what I gained from watching Roseanne, the television sitcom from the late eighties, I see a woman who wasnt afraid to tell the world, World, this is who I am. Deal with it! I really feel Roseanne lived by this motto. She was over-weight boisterous, sometimes downright obnoxious person, but she always seemed to have her heart in the right place. She was a positive role model to many, encouraging many women to show off to society who they really are, giving us a sense of inner-beauty for a change. American women did not have to compete with her, only themselves. Nobody started over-eating to look like Roseanne (nor really wanted to), but she inspired many to believe that it is all right to be over-weight. In fact, Roseanne and people with weight management problems make up approximately sixty percent of the U.S. population; try finding that percentage of lead roles on television that are women. Only thin women land roles as television leads on sitcoms, and seeing an over-weight woman the star of a sitcom up until the eighties was just unheard of. Roseanne broke into the nineties with ratings higher than ever. She not only br ...

The Concept of Design Icons

The Concept of Design Icons Abstract The concept of design has evolved along the same lines as human civilization. Perhaps this is the paramount aspect that has contributed to the evolution of design both as utilitarian and functional concept. Equally, the very dynamics of design is thus correlated to environment this is testified by the diverse artistic designs that have been created imitating biological concepts.Advertising We will write a custom essay sample on The Concept of Design Icons specifically for you for only $16.05 $11/page Learn More Hence, the emergence of modernism makes the concept of design more simplified and more functional. By attempting to examine the evolution of designs it becomes apparent that design icons are a product of human creation. The plethora of designs as well as architectural values is thus produced. The ancient artifacts demonstrate that styles, designs as well as decorative motifs forms a crucial part of design evolution. Design icons Design icons are in essence representation of style, fashion or objects, imperative not only for aesthetic objectives but as a component of visual identity. This includes utilitarian objectives as well for they act as shorthand tool of sending the meaning or identity to the users. The manner the design icons have evolved captures countless analogies concerning the evolution of diverse organisms as well as human generation of artifacts, in particular buildings. The way designs have over the time developed provides a priceless insight into the evolution of design icons. These developments are profoundly apparent in diverse social aspects especially in architectural including design concepts. Exploring the dynamics of human production in regard to artifacts it would be essential to argue that design icons have evolved from a biological perspective (Wohl 1999). From the ancients times designers have demonstrated that they looked for inspiration from natural features. This has resulted in the creatio n of design icons generated as replica of diverse natural forms either be it a plant or an animal. This illustrates why the pre-modernist designers sought to create features that were almost analogous with the aspects of growth as well as evolution of diverse designs. In essence, the design icons have evolved from the biological perspective. However, in scope of presentation the common approach relied on static emphasis on finished icons which illuminated the completed designs. Therefore, with the years diverse methods were developed in order to establish refined design icons.Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More Though, there were diverse approaches of enhancing the scope of design icons, their evolution touches on such aspects as religious figures, nature and ethnic aspects (Kumar, et al 2004). The diverse designs witnessed all over the world testify to this. Therefore, fr om religious perspective to ethnic approach design icons evolved gradually presenting insight into the community’s innate relationship with the nature. Despite the existing theoretical frameworks existing today, the cultural and technological aspects have continued to impact on designs. Therefore, the manner designs have continued to change can be attributed to historical evolution of designs. While in academic disciplines the evolution of designs is correlated to economic and technological history. Hence, the scope of architecture provides a profound explanation concerning the evolution of design icons. Exploring the typical aspects apparent in the existing assumptions on design the essential elements pertaining to design evolution lays its significance to the society. As is today the design icons have evolved due to the innate aspects of social changes in taste, focus as well as ethnic and environmental influences. Consider that such aspects as cultural influences which inc lude economic and ethnic influences have played a considerable role in reshaping the design models. From environmental perspective researchers have established design icons to be key features that have contributed to the growth of architecture. Therefore, the manner the aspects of design icons have developed illuminates the development of diverse artifacts that defines our tastes and social preferences in both clothing and architecture. It is thus imperative to argue that the current theoretical premises in regard to development of designs are rooted in the ancient aspects of design. Hence, from the scope of aesthetic, moral and cultural context the evolution of design added value to the society. Eventually, such aspects go beyond scientific research in understanding how the ancient designers embraced and propagated designs. Hence, the growth of architectural design has witnessed the development and evolution of design concepts. By evaluating the fundamental questions regarding desi gn concepts we find that the evolution of design icons was fundamental to the growth of diverse design concepts. Though it has taken a considerable period to establish the genesis of design icons but exploring the modern aspects of designs we find the analogy steps back during the ancient period.Advertising We will write a custom essay sample on The Concept of Design Icons specifically for you for only $16.05 $11/page Learn More Under the scope of empirical analysis as well as theoretical investigations the scope of design icons is shown to have been rooted in the ancient traditions. These traditions rotated around the scope of architecture, cultural identity as well as religious context. Therefore, designs or design icons being objects of human creation illustrated the manner the design evolution withstood the times and established itself as core aspect of human civilization. From the scope of utilitarianism we find that designs have continued to grow with time attaining more profound meaning, more so, becoming visual aspects of identity. Hence, as archeologists have established it is through designs that diverse social artifacts are identified. Design icons can be said to have evolved due to diverse social or cultural assimilation with the nature resulting in the scope of human imitating the diverse forms of design presented by the environment. Therefore, from a biological standpoint the creation of artifacts and the presentation of architectural designs explain the innate evolution of designs. Through architecture one can easily identify a particular mood concerning a specific historical period. Through the integration of architecture with the development of design we are in a position to understand the way designs evolved. This is due to the fact that from social to ethnic viewpoint architectures are more involving in regard to designs presentations. The manner the design icons have continued to develop equally relates to diverse geometrical concepts within the ancient and existing geometrical designs. Therefore the critical assessment of design evolutions shows that it is from the growth of cultures that designs flourished. As a 17th century, for instance, the impacts of designs were being experienced and executed in diverse architectural tastes all over the world. Therefore, looking the development of designs from the social context, biological considerations must be also be given a greater consideration. This is due to the fact that design icons reflected the manner designs were presented and employed to communicate. Hence the dynamics of design wholeness, integration, coherence, and correlation became the epitome of design development (Goldthwaite 2000). More so, with the time they evolved to be the principal tools of expressing the mood and the relationship relating to design icons with the environment.Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More As pundits and philosophers of ancient Greece established natural features provides the unique models of harmonious balance as well as proportion in regard to development of designs. Therefore, this testifies to the fact that all aspects of design evolution touches on the beauty offered by the intricate environment. Hence, the design icons were established on the same platform of providing aesthetic beauty and identity. Therefore, the production of designs demonstrates that the work of art cannot be separated from the concepts of aesthetics which governs the production of designs. This demonstrates the growth and evolution of design or design icons rests on the fact that works of art as well as living organisms are in essence schemate,unique in their own way, which man as well as the nature profoundly generates by qualifying diverse elements. Hence, this observation applies to the evolution of design which acquires definite shape, structures with the development of separate identiti es with established structural symmetry (Wilk 2006). Therefore, the above observation illustrate that the evolution of design icons was fuelled by the aspects of visual appearance as well as functional concepts. And both elements have evolved to be the base on which design wholeness is created becoming the source of the beauty as is seen in the production of design icons. Basically, this approach is well illustrated by the manner American architects have been doing in the course of 19th century. In their works it is evident that the evolution of design icons is as complex as is its organic and functional forms. Therefore, concerning the elements of designs, it’s apposite to argue that design icons evolved from static balance which is a product of generating something from the available materials. And this eventually established the profound context of designs. Modernist examples The dynamics of modernism reflects the modern aspect which strongly deviates from the traditional liberalism. Looking at the scope and the development of designs it would be instrumental to equally examine the aspects of modernism. The objective of such an approach is to understand the ancient and the modern flight of designs. This can be related to the fact that unlike in the previous periods modernism aspects came to establish design icons which have elements of simplification as their core foundation. This is well illustrated in the architectural designs which have moved away from designs which were popular during the classicism, gothic and romanticism period. It should be noted that some of the predominant designs iconic in nature were preceded by non-technological designs. However, today, the modernist designs are almost everywhere this can be testified by such iconic designs as the Salk institute complex which was designed by Louis Kahn (Thuku 2000). The manner this piece is done reflects the broad aspects which have evolved over the time. Hence, design icons have remained etched on the concepts of retaining the historicism while embracing the concepts of modernism. Therefore, the modernist example illustrates that simplicity and functional are the core elements of modern design icons. However, one of the key elements shared by the ancient aspects of design with the modernism scopes concerns the fact that both accepts that form and function are tied together. However, examining the instrumental dynamics of modernism simplicity as well as the clarity of form is given a greater weight. And this facilitates the elimination of unnecessary details. Exploring the concepts of designs leading to the modernism approaches it would be essential to realize that the old designs correlates in one way or the other with the modernist approaches. This is well reinforced by the manner the modernists create their designs though simple but employing the same principals as was employed during the gothic or romanticism period. For instance, the crystal palace though ancie nt overshadows the modern concepts of modernism theories. Therefore, the evolution of designs has taken a considerable duration to be where it is today. Despite the seamless changes the profound and iconic changes are all linked to functionality. Though the scope of modernism in evolution of designs can be defined as a revolt against the traditionalism realms of reality, the ancient approaches are equally incorporated into the modern designs. Hence what compels the modern design to be iconic is the manner they have been produced using the incorporation, as well as recapitulation of previous aspects of design into the emerging new world (Findlen 1998). The design discourse that has come to shape their iconic status regards the social changes which have been as a result of political and economic changes. Also it ought to be noted that despite the emergence of computer aided designs the old concepts as well as the modernist concepts are all linked. Take for instance, the emblematic des ign of world trade centre have a central design concept that can be said to be guided by the gothic or classism concepts. Therefore, in regard to the manner designs have evolved the diverse discourses can be allied to architects as well as design theorists interests. Looking at the aspects of applied arts concerning the past both the old and modern aspects of designs are connected by the desire to maintain design conservatism. The analogy of design history offers considerable insight into the manner diverse instruments influenced the development and evolution of design to the modern functional forms. From utilitarian scope the question of evolution is well explored where desire icons are examined from both functional and decorative perspective. Diverse elements concerning the evolution of design icons as is testified by such architectural pieces as Seagram Building in New York reflects the evolution of design icons. Hence such a design remains as iconic feature due to the manner the architectures as well as the designers modeled it on open-plan perspective. Therefore, it can be assumed that discourse that has come to shape their iconic status is founded on such assumption as artificial evolution which includes aspects of decoration (Childs 2000). That is why diverse architectural and design theorist asserts that designs are shaped by common evolutionary progressions. Therefore, considering the given examples of modernist designs it is imperative to point that they attained their iconic status due to the simple and natural prominence of the designers. In that respect, exploring the dynamics of design we are allowed to understand that the iconic status of these given designs are predominant in nature. These attributes are due to the structural, motif as well as natural forms they tend to embrace. Hence, considering designs do undergo continuous seamless abstractions and formalizations hence their origin is not obvious. Also another considerable feature giving th e mentioned designs regards the concepts tied to structural as well as the material used. Therefore, the decorative attributes offers the design structures artistic attributes. Conclusion The aesthetic beauty of designs plays a considerable role in our lives. However when we look at the concepts of design in regard to modernism we find elements of rejection which tend to sideline the aspects of former designing concepts. Despite that, it would be instrumental to assert that each period provides critical insights into the aesthetics of designing which is a trend that have continued to change (Berman 1988). Therefore, the modernist approach which ahs evolved from such periods as romanticism, classism and gothic is today influenced by technological advancements. Today the aspects of modernism designs take the central role in our social lives which are more and more are linked to diverse natural aspects. Therefore, in regard to such approach we can conclude that both old and new aspects of design have evolved as a consequence of our environment. Thus, though the design icons have evolved but the critical aspect it is equally based on what we see or relate with the natural phenomenon. Annotated bibliographies Berman, Marshall. (1988)The Experience of Modernity. London, Penguin. The aspects of modernity are examined from a critical point of view. The author looks at the development of designs in regard to the evolution of design aesthetics. Therefore, examining the elements of nature as well as the manner designs evolve the author correlates the dynamism of modernism in design to the previous patterns preceding modernity. In his opinion he captures the genesis of designs and how they have evolved. More so he delves into the various aspects related to design models and their significance. Therefore, looking through the historical lens he offers a candid insight into the scope and the nature of incorporated designs aspects which have come to be defined as modernity. C hilds, Peter (2000) Modernism.NY, Routledge. The impacts of modernism on designs cannot be under looked. Perhaps it is from such a stand the author embarked on examining the relationship and effects of modernism on designs. This is demonstrated in the manner he examines the assumptions of design evolution touching on the relationship between modernism as well as gothic periods. Using well researched and articulated observation he offers a candid insight into the genesis of designs both in functionality and utilitarianism context to the realm of modernism. Findlen, Paula. (1998)Possessing the Past: the Material World of the Italian  Renaissance. American History, 103, (1), pp. 83-114. The author has profoundly delved into the significance of material cultures in regard to aspects of design. Using a critical approach to decorative aspects the author explores the dynamics of modernism concepts in regard to the past structural features as etched in design icons. Equally, she touches o n diverse objects that embrace the designing features in our daily engagements. Using a plethora of sources she examines the impact of renaissance mindset on design icons. More so, her approach too touches on the impact of design on humanistic aspects which blends into the natural beauty we cherish. Therefore, the consequential balance touches on the convincing measures that design both in ancient and modern context. Goldthwaite, Richard A. (2000)The Economic and Social World of Italian  Renaissance Maiolica. Renaissance Quarterly, 42 (1), pp. 1-32. The evolution of design can be compactly explored from the stance projected by the author on this article. From the authors perspective the changes in styles defines the designs essence both in and after production. Therefore, the author looks at the core features of luxury market which operates in line with the production of artifacts. In regard to such engagement he highlights the potter’s expertise in styles and designs. Thus in analogy to potters approaches the author explores the historical analysis of design, growth and creation of design icons. Hence, with structural and material consideration he offers profound insight into the significance of design as is opposed to the modernists who had the knack to reject the old design features. Kumar, Sandeep, et al. (2004) Analyzing planning and design  discourses.London,Pion The authors have employed the critical features of design discourses in regard to models. Their argument illuminates the significance of having analytical approach in regard to designs. This they assert in instrumental in developing apposite methods of evaluating the stability of evolving designs. Therefore, according to their analysis design discourses is paramount in identifying diverse discrepancies. Equally, they have noted that designs do evolve within definite platforms which must be established effectively. Looking at the concepts of design from the scope of art, film, style ar chitecture the authors touches on the significance of design and their prominence. Thuku, Daniel. (2000).Designing the world.Capetown, Blackman Book. The author explores the aesthetics of designs, investigating the structural motifs as well as the patterns which define ancient and the modern design models. In essence, the author takes us through the history of design models which have shaped the world. In his approach the author notes designs provides essential concepts which are fundamental ways. Wilk, Christopher. (2006) What was modernism. London, V A Publications. From a profound perspective the author tackles the broad aspects of modernism in the ever changing world of design. By exploring the diverse aspects of design he offers a decisive insight into growth of modernism. This he does by explaining the manner design models have acquired prominence and influenced the society. The author tackles the question of what is modernism by exploring the previous design aspects which wer e popular during the renaissance. Looking at the effect of art he touches on the foundational concepts of art which reflects natural scope of designs. Wohl, Hellmut. (1999) A Reconsideration of Style. Cambridge, Cambridge  University. Through a critical culture analysis the author delves into the world of renaissance art. Using the contextual understanding of cultural context he explores the value as well as the significance of design and style in the Italian art. From his perspective he traces the path designs undertake when evolving. From his stance we get the reflection of such aspects as artificial design evolution, the relationship between romanticism and constructivism in regard to design. More so he touches on concepts of decorative features most commonly evaluated by architectural and design theorists. References List Berman, Marshall. (1988)The Experience of Modernity. London, Penguin. Childs, Peter. (2000) Modernism.NY, Routledge. Findlen, Paula. (1998)Possessing the Pas t: the Material World of the Italian Renaissance. American History, 103, (1), pp. 83-114. Goldthwaite, Richard A. (2000)The Economic and Social World of Italian Renaissance Maiolica. Renaissance Quarterly, 42 (1), pp. 1-32. Kumar, Sandeep, et al. (2004) Analyzing planning and design discourses.London, Pion Thuku, Daniel. (2000).Designing the world.Capetown, Blackman Book. Wilk, Christopher. (2006) What was modernism. London, V A Publications. Wohl, Hellmut. (1999) A Reconsideration of Style. Cambridge, Cambridge University.

Ideal Gas Law Example Problem

Ideal Gas Law Example Problem The ideal gas law is  an equation of state the describes the behavior of an ideal gas and also a real gas under conditions of ordinary temperature and low pressure. This is one of the most useful gas laws to know because it can be used to find pressure, volume, number of moles, or temperature of a gas. The formula for the ideal gas law is: PV nRT P pressureV volumen number of moles of gasR   ideal or universal  gas constant   0.08 L atm / mol KT   absolute temperature  in Kelvin Sometimes, you may use another version of the ideal gas law: PV NkT where: N number of moleculesk   Boltzmann constant 1.38066 x 10-23  J/K 8.617385 x 10-5  eV/K Ideal Gas Law Example One of the easiest applications of the ideal gas law is to find the unknown value, given all the others. 6.2 liters of an ideal gas is contained at 3.0 atm and 37  °C. How many moles of this gas are present? Solution The ideal gas law states PV nRT Because the units of the gas constant are given using atmospheres, moles, and Kelvin, its important to make sure you convert values given in other temperature or pressure scales. For this problem, convert  °C temperature to K using the equation: T  °C 273 T 37  °C 273T 310 K Now, you can plug in the values. Solve ideal gas law for the number of moles n PV / RT n ( 3.0 atm x 6.2 L ) / ( 0.08 L atm /mol K x 310 K)n 0.75 mol Answer There are 0.75 mol of the ideal gas present in the system.

Network Risk Assestment Research Paper Example | Topics and Well Written Essays - 1250 words

Network Risk Assestment - Research Paper Example The network layout of I.T soft requires an expandable and efficient network that will fulfill the requirements of the company. Advanced security features are also required in order to protect the VoIP traffic and preserve network availability. As I.T soft an automated business support network. The network is utilizing latest technology in terms of both hardware and software, however cost considerations cannot be ignored as the company is an SME. The software technology includes the new innovative network that supports the following: As seen in Fig 1.1, there is no protection on the Internet connection that is terminating on the router. The connectivity from the router to the two data switches i.e. switch connecting to the data center and the second switch connecting the access points also have no protection. However, MacAfee EPO is installed on the server and on the workstations as well. The centralized anti- virus works on defined policies and scans workstations, USB drives and downloads from the Internet. In this scenario, if any threat enters the network from the Internet and penetrates in the server hosting Mcafee EPO server, it will certainly corrupt the operating system and consequently, infect the EPO server as well. Identified risks from the Internet are virus and malicious codes. For physically securing the information systems, there are no physical controls currently. As shown in Fig 1.2, there are no physical controls on the data center and everyone can enter without verification and authentication. The sales database and customer database are connected to the switch. Every request from the users is redirected to the router, where the router checks the Access Control List (ACL). In this scenario, the accounts staff has permissions to access these servers. However, all the other users on the network are restricted to access these servers. I.T soft has configured an email server to provide email

Interactions of hazardous materials Essay Example | Topics and Well Written Essays - 1000 words

Interactions of hazardous materials - Essay Example However, putting water on the liquid brings the liquid to behave aggressively and the mixture of the water and the liquid will explode (â€Å"NFPA Labeling Guide†). The most important step that should be taken before proceeding to the incident is to call the emergency service to reach immediately at the spot. As, the emergency service lacks the suitable equipment to treat such chemical, it is better to contact the company’s emergency team giving then information what type of chemical they should take with them. The second step is to keep an eye on the driver of the tanker. The most significant step is to help the driver to leave the tanker (United States Department of Labor, n.d.). However, as the equipment I have are only bricks, bags of cement and sand and different prices if wood. Before proceeding, I will check that there is no sigh of flame of spark coming out of tanker. The second step it will take is to have a close look the driver and then ensure that the driver is safe. The next step is to reach the driver of the tanker and then making him fairly enough away from the spot of the incident. The next step that should be done is to advice the people not to gather at the spot of accident, as the liquid dripping out of the tanker is flammable and can catch fire easily (United States Department of Labor, n.d). There is a need to take serious steps to avoid any further accident at the spot. The equipment that I have bought for the backyard project can be utilized making the traffic away from the spot. The blocks and the pieces of the wood and limber can be utilized to on the road to stop the traffic from to the spot of the accident. The concrete blocks and timber pieces can be placed vertically on the road to identify that there is some reason for closing the road. On the other hand, police department should be contacted to take control of the situation and properly close the road (United States Department of Labor, n.d). The more

Saudi Arabian Press Coverage of the Events in Bahrain Essay

Saudi Arabian Press Coverage of the Events in Bahrain - Essay Example I also wish to pay my sincere regards to Dr. Chris Paterson, who opened his door and mind for me. Moreover, I gratefully acknowledge the support of Mr. Turki Abdullah Al Sideri, as he stood with me throughout the MA degree program, and very special thanks go to Al Saud University for providing me with this wonderful opportunity. I am also extremely grateful to the staff members, friends, colleagues and all others who supported, taught and helped me in the research and in learning the language, both at Sheffield University and Leeds University. A great deal of love, loyalty, and thanks go to the government of my country for providing me with this amazing opportunity to complete the MA program. Last, but certainly not least, I would like to thank my father, mother, brothers, and sisters for their overwhelming support. This research paper investigates the performance of the Saudi Arabian press during the events in Bahrain between 14 February and 16 March 2011. It analyses the content of the press in Saudi Arabia with respect to the number of stories related to the Bahrain conflict and the theme and tone of these stories. Content analysis of the two leading Saudi Arabian newspapers, Alriyadh and Alyaum, was carried out by employing a constructed week approach for the entire period of the conflict. The results of this content analysis revealed that the coverage of the events in Bahrain by the Saudi Press was, to a great extent, dependent on the Saudi Press Agency (SPA), because of the constraints imposed on the press in the Kingdom by the Saudi Arabian information policy. The news related to Bahrain mostly appeared to be positive in tone and tended to support the agenda and interests of the government of Saudi Arabia with regards the political and democratic position of Bahrain, particularly when it involved the status of the Shiahs in the country.  

World bank Research Paper Example | Topics and Well Written Essays - 500 words

World bank - Research Paper Example nd these objectives includes the decrease in the number of people who are living below the line of poverty which is set at $1.25/day (Worldbank.org, 2014). Its second objective is to attain growth of nations in a shared manner while increasing the growth of the income of the 40% of the people living on the lower end of the income line in all nations. The total numbers of nations that are members with the group of World Bank are 188 nations and these nations include nations from all four continents (Worldbank.org, 2014). Some of its member nations include United States of America, United Arab Emirates, Pakistan, United Kingdom and 184 other nations . The primary products and services that are offered by the organization are financial in nature. These products and services includes, providing of loans at very inexpensive interest rates or even at zero rate of interest (Worldbank.org, 2014). The organization is involved in providing five different products as well as services. Its products and services includes Procedural Assistance in which it offers advice to member nation regarding policy issues, legal advice, advice regarding effective governance and others (Capannelli, 2014). Furthermore it provides advisory services that are reimbursable in nature in these services it provides advice and assistance to member nations in matters that may exceed the budget of the World Bank. The bank even partners with member organizations in order to provide them with research and analysis on different sectors of a nation (Capannelli, 2014). They do so in order to help them develop policies which can be used to attain sector growth. The organi zation even adopts the role of a coordinator between different donors such as the government and social work groups and while they provide these services, they even provide funds in partnerships with these donors in order to finance different projects. There are various projects in which the organization partners with members

Media Essay Example | Topics and Well Written Essays - 500 words - 2

Media - Essay Example However, there are a few disadvantages of web publications. For instance, traditional print sources go through an extensive publication process that includes editing and article review. The process has fact-checkers, multiple reviewers, and editors to ensure quality of publication. Where as anyone with a computer and access to the Internet can publish a website or electronic document. Most web documents do not have editors, fact-checkers, or other types of reviewers. Qualifications of an author are almost always necessary for print sources. Only qualified authors are likely to have their manuscripts accepted for publication. In web publication even if the author and purpose of a website can be determined, the qualifications of the author are not always given (Driscoll, 2006). There are still individuals who lack the computer knowledge and access, print media would be of great use to such individuals. The appearance of the internet gave the written word a renewed importance. Electronic publishing might be the next best thing since the printing press, but it might not be very good business to throw out the paper publishing equipment yet. The success of electronic publishing depends on consumers being able to access, browse and purchase, and as of October of 2003 only 61.8% of United States households had computers, and only 54.6% of U.S. households had internet connection (Gallagher, M. & Cooper, K., 2004). Electronic publishing would not be available to over 45% of the households in the U.S., people within those households would have to electronically published newspapers and books at school, work, library or within businesses that provide internet service to the public for a fee. While the delivery technique for scientific publications has changed rapidly, the economic ramifications have hardly changed at all. The extremely low marginal costs of selling information over the Inte rnet favor the use of sales and marketing strategies such as

World bank Research Paper Example | Topics and Well Written Essays - 500 words

World bank - Research Paper Example nd these objectives includes the decrease in the number of people who are living below the line of poverty which is set at $1.25/day (Worldbank.org, 2014). Its second objective is to attain growth of nations in a shared manner while increasing the growth of the income of the 40% of the people living on the lower end of the income line in all nations. The total numbers of nations that are members with the group of World Bank are 188 nations and these nations include nations from all four continents (Worldbank.org, 2014). Some of its member nations include United States of America, United Arab Emirates, Pakistan, United Kingdom and 184 other nations . The primary products and services that are offered by the organization are financial in nature. These products and services includes, providing of loans at very inexpensive interest rates or even at zero rate of interest (Worldbank.org, 2014). The organization is involved in providing five different products as well as services. Its products and services includes Procedural Assistance in which it offers advice to member nation regarding policy issues, legal advice, advice regarding effective governance and others (Capannelli, 2014). Furthermore it provides advisory services that are reimbursable in nature in these services it provides advice and assistance to member nations in matters that may exceed the budget of the World Bank. The bank even partners with member organizations in order to provide them with research and analysis on different sectors of a nation (Capannelli, 2014). They do so in order to help them develop policies which can be used to attain sector growth. The organi zation even adopts the role of a coordinator between different donors such as the government and social work groups and while they provide these services, they even provide funds in partnerships with these donors in order to finance different projects. There are various projects in which the organization partners with members

International Marketing Essay Example | Topics and Well Written Essays - 3000 words - 5

International Marketing - Essay Example I propose that the company starts operations in Dubai and later set footprints in other cities like Abu Dhabi and finally cover the other Emirates that make up UAE. My long term goal is for the company to have a strong brand presence in the Middle East and ultimately become the market leader in this potentially rewarding market. My main reason for choosing Dubai as the international market of choice is because of its strategic location in the Middle East, physical environment, income levels, population and industry conditions. According to Gilligan and Hird (1996), a strong economy is essential for the success of a company in the international market. A keen look at Dubai reveals that the city is one of the richest and it is also emerging as one of the most glamorous. Income levels are quite high and this is backed by a strong economy with plenty of oil and gas reserves. The tourism industry in Dubai is also blossoming and the real estate market is emerging as among the best in the world. The influx of foreign professionals mostly from the western countries has made the Dubai market suitable for investment. High income levels in particular present a very good opportunity for the company to increase its sales. Disposable income is quite high and taking into consideration that bottled water is a luxury, then this presents a market opportunity not to be missed. Availability of manpower is another factor that influenced my decision. Professionals around the world have made Dubai their home because of the quality of life it offers. The company will therefore have a wide pool of professional to choose from. Walsh (1993) points out that availability of qualified and affordable labour is a key ingredient for the success of a company on the international scene. The cost of labour is considerably low because of the large number of migrants who go to Dubai in search of jobs. This means that Highland Spring ltd will have access to not only qualified labour but also at an

Speech of David foster wallace Essay Example for Free

Speech of David foster wallace Essay The speech, was written by David Foster Wallace, and it was delivered to the graduating class of 2005 at Kenyon College. Wallace talked about the real importance of having a degree that it is more than â€Å"just a material payoff†. He also tells the students that a liberal arts education is all about â€Å"teaching you how to think†. This means that it is all about having the choice of what we can think about. He talks about the real values of an education. It is more than the knowledge we learn but more about simple awareness. Wallace goes on with saying that learning how to think also come with becoming less arrogant to the different people around us. As humans, we tend to be very self-centered in everything we do. Wallace says that we need to learn to adjust our â€Å"natural default setting† to become less self-centered. Read more: David foster wallace good people essay I agree with a lot of what Wallace said in his speech. I think that earning a degree should definitely be more than how much money you will make. It should be about what it means to you as a person. Education is more than just learning information to get by in school and to graduate. It is about learning about yourself and who you as a person and I think that is what college does for people. Wallace is right in saying that knowledge is about the simple awareness and becoming less arrogant. I think that people do think that they are the center of the universe. This way of thought makes a person think they are the most important and that they are right all the time which is not true. Knowledge really is power because it does help people become less self-centered like Wallace states.

Impact Of The Economic Crisis On Greek Tourism

Impact Of The Economic Crisis On Greek Tourism Abstract: The current economic crisis has had a large effect on Greece. Two of the most important economic sectors, tourism and shipping, were seriously affected. This resulted in increased poverty and political instability. This paper focuses on describing the impact of economic crisis on Greek tourism. Therefore, the article presents the relationship between tourism and economic issues, while emphasizing the role of the European Union in fighting the Greek debt crisis. The practical part of the paper presents the results of an online survey regarding Greeces financial problems and tourism sector attractiveness. The survey includes Romanian respondents who have visited Greece at least once. Results of the study show that most Romanians will continue to travel to Greece despite countrys economic problems. Thus, the article offers relevant support in determining the impact of economic crisis on Greek tourism. Moreover, the article emphasizes tourism sector importance and encourages fu rther research. JEL classification: G01, H12, L83 Key words: economic crisis; tourism; Greek debt crisis; tourist arrivals; Romania 1. Introduction Tourism accounts for almost 20% of Greek gross domestic product and almost 17.5 million tourists visit Greece every year. However, the current recession hit Greece very strong. The violent protests and strikes in Athens, as well as the declining euro have determined many tourists to change their travel destination. Nowadays, Greece faces serious debts, increasing unemployment rates and a country image that is slowly deteriorating. In this paper, the author seeks to emphasize the impact of the economic crisis on Greek tourism. Thus, the article describes the evolution of major statistical indicators regarding Greek tourism during 2008-2010 and analyses Romanian preferences for Greek destinations in times of economic decline. Therefore, the author carried out a survey among Romanian population during January-February 2011, to provide relevant information about tourism in Greece. Results of the study show that Greek tourism remains in the top preferences of travel destinations for 2011. The reasons regard Romanians belief that Greece is a safe country despite the negative economical context and the cheap travel packages that Greeks offer in order to attract tourists. To conclude, the article presents an in-depth review on an important economic issue while providing significant support to institutions and associations oriented towards tourism in general. 2. Greek tourism during the economic crisis According to the Greek National Statistical Service, Greece is among the first 15 travel destinations in the world and the second most visited country in Europe. More than 9000 hotels and 400 campsites accommodate international and domestic visitors every year. The economic downturn started in 2008, caused significant losses in Greek tourism and hotel industry. The situation got worse in 2009, when the Institute for Tourist Research and Forecasts announced that Greece was down 20% from 2008. However, the significant drop in tourist arrivals was not entirely due to Greeces debt crisis. Countries worldwide were facing serious economic problems and, as the unemployment rates were rapidly increasing, more people decided to postpone their vacations (Conrady, 2010). In promoting travel packages, many public institutions tried to encourage tourism among consumers through marketing campaigns (Serban, 2011). Realizing the importance of maintaining the cash flows in tourism, the Greek government dropped prices and made the country less expensive for foreign visitors. Still, strikes by Greek workers and frequent protests have disrupted travel plans for many people, making them reconsider their travel to Greece. Greek government main priority is to keep the crisis primarily economic and encourage the development of tourism and shipping, two of the most important sectors of the economy. According to the report Greece Second Review Under the Stand-by Arrangement issued by the International Monetary Fund in December 2010, Greece is still fighting the debt crisis, though some economic sectors have shown signs of slow recovery. Figure 1 presents the evolution of tourism and shipping sector in Greece, during the economic crisis. The shipping sector experienced a downturn in 2009 but managed to recover very well by July 2010. Tourism, however, hardly registered positive values during the period 2008-2010. Source: Bank of Greece Figure no. 1 Evolution of tourism and shipping in Greece during January 2008 July 2010 Recent statistics on tourism provided by the European Travel Commission in the report European Tourism in 2010: Trends and Prospects, Quarterly Report (Q4/2010) show that Greece has registered low rates both in foreign visits and hotel occupancy (figure 2 and figure 3). Source: TourMIS, ETC,*Date varies by destination Figure no. 2 Foreign visits to selected destinations, 2010 As regards foreign visits, Greece has experienced low rates in the last quarter of 2010 almost 2%. Aside from the economic crisis, another reason could be countrys orientation towards summer tourism. The hotel occupancy rates registered negative values almost -5%, unlike most of the European countries. Source: STR Global Figure no. 3 Hotel occupancy rates in different countries, 2010 3. Study among romanians regarding the impact of the economic crisis on greek tourism 3.1 Purpose The purpose of this study is to describe the extent to which the economic crisis in Greece has changed Romanians perceptions about traveling to this country. 3.2 Methodology The study was based on a survey conducted in January-February 2011. The survey included a self-administrated questionnaire and was considered valid only for respondents which have traveled to Greece at least once. The objective was to determine the probability of returning on vacation in this country given the rigid economical context. The study included a total sample of 67 respondents, out of which 15 respondents were eliminated because of incomplete responses or not having passed the filter question. Therefore, a final sample of 52 respondents was considered in the final research. Respondents were selected by using the random sampling method. The questionnaire was applied in public places: universities, shopping malls, hypermarkets. The questionnaire included one filter question (à ¢Ã¢â€š ¬Ã… ¾How many times did you travel to Greece?), 5 questions related to the topic and 4 socio-demographic questions related to age, sex of respondent, level of education and occupation. The questions were structured and closed, with one-choice answer. 3.3 Analyses In analyzing the answers, the completed questionnaires were at first validated. The first question included a filter in order to separate the respondents who have traveled to Greece before from the ones who had never been to Greece (figure 4). Therefore, only 52 questionnaires were considered valid. The answers to the first question showed that most respondents traveled to Greece at least once in their life more than 48% of respondents agreed. The second option was less than 3 times in their life (36%), while only 15% of respondents admitted to have visited Greece more than 3 times in their life. Figure no. 4 Frequency of travel to Greece among Romanians The second question described the types of tourism one can choose from while traveling to Greece. Though Greece is not a big country, it holds great historical landmarks, various landforms and beautiful religious sites. Figure 5 shows that most Romanians prefer going to Greece during the summer -30% of respondents agreed. However, a considerable number of respondents prefer Greece for its culture (17%), while others for its religious sites (19%). Figure no. 5 Romanian preferences regarding Greek tourism Figure 6 shows the reasons for which most respondents choose to travel to Greece. The most important factor is beautiful sightseeing 25% of respondents answered this way. Other important factors were: cultural attractions, better accommodation and similar prices to Romania. Figure no. 6 Description of reasons for traveling to Greece In addressing the economic crisis issue, the questionnaire included 3 questions. The first question described the impact of the Greek debt crisis on countrys tourism. As figure 7 shows, most Romanians consider that the economic crisis had a great influence on Greeces tourism more than 73% of respondents agreed. 2 respondents considered the impact to be low, while 13 respondents said the impact was medium. Figure no. 7 Impact of the economic crisis on Greek tourism The answers to the following questions were grouped and presented in figure 8. As a result, Romanians consider going to Greece in spite of the economic crisis (77%). Most respondents agree that the tourism sector was not seriously affected by the economic context and recent travel packages offers have made the country more attractive. Figure no. 8 Description of reasons for traveling to Greece during the economic crisis Moreover, Greece holds second position among the top foreign travel destinations for Romanians. Along with Bulgaria and Turkey, Greece is considered to be a perfect country to spend summer vacations. The reasons for which Romanians choose Greece in times of economic crisis are: cheaper accommodation (34%), special offers: bonus trips, extra-meals or airport taxes included (25%), promotional flight prices and lower docking fees for cruise ships. 5. Conclusions In this paper, the author presented some important aspects of the economic crisis in Greece. Thus, the article described the relationship between the tourism sector and the economical context in Greece as well as their relevance to the consumer. The practical part of the paper presented the results of a survey among Romanian consumers regarding Greeces economic decline and its impact on tourism. Results showed that Greeces approach for 2010 continue to reduce prices and increase the quality of services was successful among Romanians. Moreover, travel agencies in both countries indicated that the number of Romanians who cancelled their holiday to Greece because of the protests in Athens was considerable small compared to those who chose to travel to Greece in the same period. Better travel packages and a strong belief in the national safety of the country convinced many Romanians to travel to Greece in spite of the demonstrations. Another advantage of Greece in these difficult times is citizens long experience in tourism. Greece stands for tradition and culture and its values are well preserved by the population. In attracting tourists, Greeks show respect to their guests and, above all, hospitality. All these things, make the Greeces debt crisis less dramatic for the Romanian consumers. By analyzing the case of Greece, the article presents some important view-points regarding the economic crisis in Europe. The information provided reflects the amplitude of the economic crisis worldwide and its rapid spread in most areas of activity. The focus on Greek tourism and its relationship with Romania can offer specialized associations a starting point in further analyzing Romanian tourism and the current tourism strategies.

Anatomy of Criticism Essay -- Anatomy of Criticism Essays

Anatomy of Criticism  Ã‚   Introduction In his Anatomy of Criticism, Northrop Frye offers a complex theory that aspires to describe a unifying system for literary criticism. It can be argued, however, that in attempting to delineate such an all-inclusive structure, Frye's system eliminates identity in literature. The present essay takes up this argument and offers examples of how identity is precluded by Frye's system as outlined in Anatomy of Criticism. Structure Vs. Identity In Frye's system, the organizing principles that give literature coherence and structure are derived from the myths of ancient Greece and the archetypal imagery found in the Bible. In his Third Essay, Frye suggests that all literature is based on displacements of these myths. In postulating this, however, Frye denies the individual identity of a work of literature: it becomes merely another abstraction of an axial symbol, an embellished copy of an archetypal myth. This tenet essentially annexes the identity of the writer as well, for every work of literature is seen by Frye as being based on or derived from all other works. The originality of a writer's ideas is denied, and the author's identity is therefore negated. There is no such thing as an 'original' literary identity in Frye's system. For Frye, literature must lead back to the Garden, to mythical symbolism; if a literary work does not displace an archetype, then it is not considered to be literature. Although it seems that Fry e is able to find axial imagery in almost any work, we must ask what his theory of myths excludes. If we look at the works cited in the Anatomy, we see that Frye concentrates much of his discussion on the classics of Western literature (Shakespeare, Chaucer, Milton, T.S. ... ...y in this quote by removing the individual from the question: the immediacy of "Who am I?" is replaced with the more disinterested and impersonal "Where is Here?" But the questioning of identity is central to the Canadian imagination, and is perhaps an axiom of our identity. In decontextualizing and desocializing literature, Frye denies the Canadian literary identity. Conclusion Northrop Frye's theory of literary criticism attempts to include all literature in a structure that totalizes. In doing so, however, identity is excluded: the identity of the writer, the reader, and individual works ofliterature is denied; in denying these identities, Frye perhaps precludes the identity of literature itself.    List of References Used Frye, Northrop (19 ). The Bush Garden. Works Cited: Frye, Northrop. Anatomy of Criticism: Four Essays. Princeton: Princeton UP, 1957.

Corporal Punishment :: essays research papers

Corporal Punishment People a few years ago,thought of the only way to punish someone who did a sinister deed was to use corporal punishment.This is meant to enforce pain to someone who has done wrong by hitting them,beating them,strapping them or even whipping them.These are only a few examples of corporal punishment. Why do we have corporal punishment,How do we benefit from it and how do we abuse it?. The most obvious reason for corporal punishment is to castigate one for doing wrong by means of physical abuse expecting the individual to learn from his or her mistake.But we must ask ourselves this question.Is the person benefiting from this or is he or she not only being physically abused but mentally.In some cases corporal punishment psychologically effects ones mind on a long term bases that will stain their memory for a very long period of time. In other cases physical punishment scars and stains the body changing its physical appearance but only on a small scale.Corporal punishment is also used because it is quick and in most cases effective.The mental condition of the person being affected may worsen not only resulting to utter madness but may also result in lack of moral strength.Most people nowadays feel that corporal punishment is not the best answer to enforce restrictions in society as they feel,that pain is not the best solution. Although Corporal punishment has its disadvantages it can also make people aware of the fact that wrong doing results in pain and agony.As more people know the effect of misbehaving,the fewer the mistakes there would be.Michael Fae for example, used a paint canister to spray paint on cars for fun.The result for this action was to be strapped four times on the back.Now he realizes what he has to face if he were to do it again. In the past,corporal punishment was used very often especially in schools.Now corporal punishment is banned from most of the schools around the world because a lot of the people who administer it abuse it.

Economic Practice Coursework Essay

My choice of article is the one relating to the oil crisis in Libya, and how it affects the economy of other countries. The article discusses the impacts of the oil cut of Libya, supplying it no more. It starts off by talking about the impact on shares and the price of oil barrels, which is the fastest and direct impact of the oil cut. As supply from Libya territory stops, supply to the entire world is crippled, as Libya is one of the countries that supply most worldwide used oil. As it stops supplying, it shifts the supply and demand graphs completely. In a short term, supply shifts to the left, as it is less. In doing so, for the same amount of oil, the price has gone to a higher figure. By doing that, the shares index of the western countries, such as European countries and the US have dropped, because of the adjustment via disposable income. That happens because of the effects of the shifting of the supply curve. As the price goes higher, the general public have less money to spend on the economy and firms, decreasing the firm’s profit, damaging that countries’ economy. That’s the reason for the index to go down, and that’s an example of mid-term effects of the oil crisis. In the midterm effect, the demand for oil will decrease, as people will cut back on the oil, and look for alternative routes. On the long term, the demand for the cars will decrease, as people will not want to buy cars, and try to sell their cars. This will affect the economy drastically, as the car companies are a big part of that countries’ economy. The general public will search for alternative routes to travel, as oil prices are higher. The car companies will have to spend much more money on researching alternatives such as hybrids and electric cars which are starting to appear. The public transport system will benefit from this situation, as more people would want to travel via train or bus, as it is much cheaper and faster. The government would get more money from this, so it would improve as much. The oil companies would want to drill and search for oil in more remote areas, causing more deforestation, and much more money spending by the companies and time. Thus some small oil companies will be closed down due to the high demand of oil, as they can’t compete with the oil monopolies. The oil monopolies will also be affected, as some major companies’ oil supply relies a lot on Libya’s supply. Regarding the oil companies, they had to pull out staff from troubled countries, not only Libya, but other countries that are getting affected by that state, and are choosing to cut off supply as well, such as Saudi Arabia and Kuwait. As they do this, the productivity drops to zero in those countries, and there is a high chance of the companies losing contact with their oil. The unrest in Libya may affect the Saudi Arabia, and that concern is affecting a huge majority of stock holders and companies, specified before, changing the stock markets, especially the European and Asia. Relating to airlines, as the supply and demand graphs change, the oil supply for airplanes gets crippled, so more money has to be spent to get the same amount of oil, making the costs bigger, resulting in a bigger price for the customer for the same flight compared to before the whole situation. There is also a chance of investors backing out from the airline business, resulting in smaller profits for the companies and much more monetary issues.

Global Opportunities for Pounder Bicycle Company Essay

Business firms struggle to remain global in scope and these organizations are faced with several challenges in there contemporary business dealings and there is a requirement for such firms to struggle for there continued existence. Research indicates that business environment keeps on varying as these organizations endeavour to sustain their market share as well as provide quality products/services to there clientele. Business environment entails both internal and external features that may influence upon the expansion and general performance of the business. Contemporary firms are required to construct economic and political links that typically take the structure of transfer of goods, finances and populace across national boundaries. This phase of relationships has in the process witnessed combined sharing of information and philosophies that has led to enhancement in the swiftness of change, ambiguity, uncertainty, and impulsiveness in day to day business undertakings (Lee and Carter, 2005). This paper will therefore examine Australian business environment and particularly examine the current political, economic, social-cultural, technological and legal environmental factors that impacts business entry to Australia. It will further examines the concept of globalization with relevance to Pounder Bicycle Company’s competitors, overall market size, marketing strategies, market entry strategies, project costs and the benefits that the company will attain if it will succeed in Australia. Australia Environmental Analysis Political  Political factors may have a direct and indirect effect on the performance of the Pounder Bicycle Company. Some of the decisions made by the Australian government may impact negatively on the operations of Pounder Bicycle. For instance, the decision to minimize the production and marketing of high performance bicycles to countries believed to be a threat to Australian local industries. This will definitely have huge implications to the company particularly in the marketing of bicycles in Australia. Economic Every business organization including Pounder Bicycle Company is affected by economic factors. Fiscal policy rates, inflation, interest rate policy, cash exchange rates, monetary policy and consumer factors among other economic factors set forth in Australia may have an impact on the company’s undertakings in Australia. Research indicates that the Australian climate of the economy dictates how the consumer behaves in the economy. Australian economy is reported to be in a boom thus there is increased speculation that the company’s customers can obtain the bicycles comfortably i. e. comfortable with the prices of the array of bicycles. Opportunities for the company however exist since Australia government opts cycling of tourists meaning there is market for the bicycles because it supports the economic growth of Australia (Austroads, 1999). Social-Cultural Forces within the Australian community such as family, friends and media will have an impact on how Pounder’s Bicycles will perform in the market. Research reveals that in Australia, many customers have been misinformed to believe that bicycles from Australia only are of quality and of high quality thus those coming from outside Australia may be of low quality. Such social factors affect the customer’s attitude, opinions and interests on how they will approach the Pounder’s bicycles in Australian market. Technological The way Pounder Bicycle Company will operate its business will also depend on technology changes. The internet will boost the company’s chances to meet new markets in Australia and extend its global outreach. However, it can be noted that the company will not require high technological inventions since it will manufacture traditional bicycles and market the bicycles in Australia. Legal  The way the company will operate in terms of operating rules of law in Australia will matter a lot. The company will be engaged in legal business practice of marketing bicycles which is permitted by Australian law. Therefore Pounder Company will not be against the Australian law thus it will be an ideal opportunity for the company to market its bicycles in its new market i. e. Oceania Australia (Cycling Promotion Fund, 2006). Industry Analysis Australia is one of the most powerful nations in the world boasting of a well-built society, politics, customs and economy. It has contributed significantly to the entire economy of Europe and the entire world today over the past. Right from the beginning of European incorporation, it has been a main contributor to the expansion of the European Union and it is looked upon as one of the pillars of the continent and the European Union at large. Australia is vigorously concerned in almost every phase of the European Union and the most outstanding ones are; provision of political leadership, military relations, economies, diplomacy and policy making. Sale of bicycles in Australia is a popular market since many of the individuals living in Oceania use bicycles to travel to workplaces and learning institutions among other places. Research indicates that bicycles in Australia are popular means of transport since many people believe that the use of such bicycles are of great benefits particularly health benefits i. e. by riding bicycles to various places it is a way of exercise thus individuals have no need to go to gyms for further practise. The growth of bicycle industry can be traced back to 17th century in Australia which by then bicycles were the most popular and convenient way of transport in the country. Good economy, stable exchange rates, flexible import duties, better trade tariffs and more importantly, the single currency used by the two countries are factors that promotes international marketing. Europeanization has directly affected the governments of the member states; this means that the developments that Australia has gained so far in culturally and domestically are linked to the European Union’s progress (Hill, 2005). The comments by the Minister of Transport of Australia and Regional Services Mr. John Anderson that the enhancement of the total of secure cycling in Australia will improve the Australian well being automatically indicates that the bicycle industry in Australia is popular and therefore Pounder Bicycle Company has the opportunity to utilize such ready markets in Australia. The minister further believes that a raise in cycling will advance transportation access for lots of the local people in Australia, amplify levels of personal health and also trim down the greenhouse emanations, air contamination and traffic jams. Further more, cyclists and non-cyclists will gain from lesser health expenditure in the society, a smaller amount of traffic on Australian infrastructure and more importantly enjoy cleaner air (Cycling Promotion Fund, 2006). Therefore with such reasons and intentions by the Australian government it implies that cycling is more encouraged and thus Pounder Bicycle Company can venture in Australia since it will face no hostility or lack of market for the bicycles since the government of Australia encourages individuals to use bicycles in their day to day activities. Further, the size of bicycle market in Australia is reportedly to be approximately over a billion dollars at retail level per year; adults in this case are highest buyers or owners of the bicycles as compared to children. Also there are a variety of bicycles being sold by different companies who manufacture bicycles in Australia; many have emphasized on the comfort and speed of such bikes. Therefore with such industry trends in Australia Pounder Bicycle Company will have the opportunity of selling traditional bicycles to Australians since research indicates that such types of bicycles are on the decline (Cycling Promotion Fund, 2006). Market Pounder Bicycle Company should not concentrate on the Australian bicycle market but instead should identify particular market segments which will record high sales of traditional markets. Therefore the company will have not to compete in the entire market but rather identify its strongest segments that will ensure success of the company in Australia. Pounder Bicycle Company should utilize encirclement strategies for winning the competitors in Australian bicycle market. Such a strategy is also referred to as envelopment strategy and it is considered subtle, moderate and a bit non-offensive but dangerous way of offending the rival. Pounder Bicycle Company can utilize two ways using his approach. First, the company can introduce broad range of bicycles that are alike to the competitor’s bicycles and each of these bicycles will get a share of the same market the competitor is currently in. In the long term, the rival will be demoralized, undermined and depressed thus the competitor at large may opt to give up the market. Such technique will ensure that full scale confrontation is avoided between the company and the target competitors in Australia (Brassington and Pettitt, 2000). The second approach that the company may utilize is that approach of market niches rather than concentrating on bicycles themselves. In this approach, the market share is liberated from the target competitor via the expansion of market niches that surround it. With such strategies therefore the company can achieve substantial market share which will eventually leads to success of the company in the long-run (Brassington and Pettitt, 2000). Market Entry Since Pounder Bicycle Company has opted to go international i. e. enter Australian market several market entry strategies are available to the company to utilize. However, such entry strategies differ with cost, risk and the degree of control which can be put into effect over them with particular regards to security of markets i. e. whether it will be successful. Pounder Bicycle Company should utilize the indirect method of entry to Australian market: Under indirect exporting market entry strategy, an exporter can access foreign market free from risks of doing it directly. It will involve Pounder Bicycle Company using independent organizations within the Australia’s domestic markets. The company can do this through various ways; for example, a domestic based export merchants, who will take the title of the bicycles and sells them in Australia, domestic based export agents who sell and market the bicycles on behalf of the company and co-operative organizations who act on behalf of the company. Pounder Bicycle Company should utilize such strategy by either choosing to use one of the above methods of indirect exporting because of the following advantages; communication is very much easy because the exporting company is domestically based and the risks of investing are much lower than coming up with full market in the host country i. e. in Australia (Kotler, Armstrong, Saunders, and Wong, 1999). Project Costs and Financing The whole project of entering the Australian market will require Pounder Bicycle Company to have substantial amount of resources in order to ensure the success of the firm in its business endeavours. The cost of entering the market for instance may be high thus necessitating the company to look for alternative way of sourcing funds. Further the cost of materials to manufacture enough bicycles to be sold in Australia may be high. The company therefore can utilize its own resources i. e. its savings although it should not exhaust all the financial resources in such venture because business entails risk taking. Therefore, the company should opt for loans from financial institutions in order to combine such funds with the internal financial resources that it has. Clear financial forecasting as well as financial cash budgets should be prepared by the company’s management in order to spend the financial resources effectively and wisely. HR Issues and Organization Structure Pounder Bicycle Company will be faced by issue of workforce diversity which is the spread of human labor across the entire globe irrespective of their area of specialization and skills entailed. The existence of the globalization concept have been realized when diverse patterns in workforce are put into consideration. Pounder Bicycle Company will also employ people from the host country i. e. Australia thus the firm will have to adhere to rules and regulations set forth for businesses in Australia regarding employer-employee relationships (Hoyer, 2001). The most excellent means Pounder Bicycle Company can openly develop its financial performance in the industry is to employ, choose and train the right personnel. The most excellent strategic exercise to realize this goal is to carry out what is usually termed as job-fit practice. Such practice is practical to the company since the workforce to be recruited will not be required to undertake further extensive training but carry out their responsibilities right away applying their skills gained somewhere else. Organizational effectiveness can only be achieved if the management of the company is be able to incorporate good leadership, motivation, a well defined organizational structure, forming group dynamics and setting up good structures for communicating in the workplace. Pounder Bicycle Company should formulate a flexible organization structure in the sense that they should be ready to cope with change without affecting their productivity especially when it intends to go international (Cullen and Parboteeah, 2005). Strategic Benefits to Pounder Bicycle Company An analysis of business environment will help the company to know of all the strengths, weaknesses, opportunities and threats that the company will face in there quest to expand to Australian market. Therefore the company will be able to consider the following factors: The speed of entering the Oceania market, flexibility/free and exit barriers, the costs to be incurred when entering Oceania market, the risks inherent in the course of entering the market, period of payback/how quick the firm can start earning the returns or proceeds from such investments and the company’s long run goals among other factors will be clearly known in advance. With ascertainment of the above factors therefore, Pounder Bicycle Company will be able to identify its strategic benefits form any opportunities that exist in the Australian market. For instance, the company will benefit from large market share since there is high demand of bicycles in Australia thus the company will realize substantial revenues because of high sales. The company will also strategize well in Australia thus being able to compete effectively with its both local and international competitors (Lovelock, 2006). Conclusion Business environment keeps on changing because of globalization and the concept of international businesses. Businesses therefore are faced with a lot of threats as well as have a lot of opportunities brought about by such aspects of business world. To attain greater investments and better market opportunities in the international market, it is necessary that primary and secondary market research is done (Cullen and Parboteeah, 2005).